Lamington NZ
Services Provided:
Website update (Shopify home page creation, menu and website layout redesign)
Landing Page Creation (Shopify)
Rewards program, review app set up on Shopify
Nurturing emails creation and sequence set up (onboarding and abandoned cart emails)
MailChimp edit and set up
Google review email campaign creation
Advice on optimising and increasing sales online
Lamington NZ is known for high-quality merino socks and tights for babies, kids and adults.
I was approached by the owner Sarah to help with a range of marketing activities they needed help with at the time. The initial tasks were to create a converting home page, optimise the website’s structure and add any Shopify apps to help with increasing sales.
After that, I was hired to edit the company’s MailChimp and create better systems for generating sales through that platform. I set up a set of onboarding emails and a set of abandoned emails. Throughout my dealing with Sarah and the brand manager Abby, I shared my knowledge and provided marketing advice on their website, systems and other online activities like reviews and social media presence.
Always Positive and Full of Great Ideas
Working with Tonya has been amazing and taken a big weight of our shoulders. Tonya has streamlined our website, added a rewards system and sorted out all our mailchimp problems including email automations. She has also set up reviews for our products and google business. Always positive and full of great ideas to leverage more sales. We love working with you Tonya and look forward to future projects together.
Lamington NZ website
Landing Page
Review Email Campaign